Let's Get Down to Business...

...business to business sales, that is.

Let's explore how you can transform your laser creations into profitable partnerships.

Curious how? This month's file club offerings are an awesome opportunity for laser makers looking to tap into the small business market. I've got ready-made file templates that will help you market to other businessowners. From eye-catching signage to stylish menus using the latest technology, we've got you covered with products you can present that help your clients stand out in a sea of generic designs.

Method #1: Join my silver tier for a bundle of mix and match sign options.

We've got a variety of shaped sign elements, perfect for creating unique and eye-catching displays that are able to be customized and tailored to your clients' needs. Business-owners are a perfect market for these because regardless of the type of business, it's likely they NEED signage, whether they are a product-based business or offering a service. You are in a unique position to create perfectly branded items for them!

Here's our first product - Social Media Signs. These have been a HUGE hit on Etsy and among laser makers in my local community. I've seen generic versions selling for $45-60, and that's with a plain gloss backer with maybe some mirror acrylic detailing. Just think of the revenue you could bring in by selling custom, one of a kind designs to local business owners featuring their logos and brand colors.

We know the market - heck, some of us are our own target market! - and we know exactly what it's like to want to have unique branding that makes you stand out in a sea of sameness.

For $10, I've created a bundle that includes:

• Layered designs intended to pair 2 elements together - one as the main "focus" point with all of your details/information, and the backer as a stylistic element to help the design feel elevated.

  • Arches

  • Rounded Rectangles

  • Pentagons

  • Hexagons

  • Octagons
    

• Themed arch backer layers in a variety of patterns and business icon sets so that even if you don't have expensive material, you can offer a sophisticated design with extra details

  • Stripes

  • Checkered/gingham

  • Flowers

  • Paw prints

  • Hair stylist tools

  • Cupcakes

  • Ice Cream

  • Math symbols

  • Toothbrushes and teeth

  • PLUS an explanation on how to create your own cut out patterns so the possibilities are endless.

  • Add a spacer layer for depth, or another backer layer behind for an extra pop of color!

• Mix and match elements to use based on the common themes I've seen shared in Facebook groups, on Etsy, and in public at markets I've attended.

  • Social Media icons

  • Payment icons

  • Menu bars (2 versions - skinny and thicker) with and without hardware recommendations, so you can create permanent features, dry erase options, OR engraved options that can be interchangeable as the needs of the business change.

• Instructions for creating NFC tap features for an interactive element

• A variety of pre-made text options in call-to-action styles ("let's connect!", "follow us on socials," "tap to pay," "scan to follow," etc.) and a handful of Bar/Menu themed phrases. Simply cut and paste them into your design, and you're set. No need to find fonts, choose phrasing, or weld text - I've done it for you.

My hardware of choice always comes from my colleague Nitra, Reigning Memories LLC. The file bundle I put together is intended to be paired with the modern stand-offs or plastic nuts/bolts sets. I've linked everything you will need in the PDF that comes with this month's files, by the way. Here's a closer look at the two types of hardware together. They're perfect for a polished, elegant touch. Talk about elevating your work!!

I've also included a list of items I've brainstormed on what you can create, who you can target, and what markets are out there for signage. I'll leave that bit for my subscribers, but I'll just say - I think it's definitely more than worth the $10 for the month!! ;)

Method #2: Sign up for Gold Tier, and utilize NFC tags and market "digital business cards" - match them to your signs, and you've got a full suite of products you can offer!

I'm sure by now you've seen the NFC/social media keychains. They utilize the "tap to scan" technology to link to a URL of your choice. These are created using the stickers or chips that you place sandwiched between two pieces of acrylic and program with the NFC Tools app. iPhones are set up to automatically scan them, though some Android users need to "opt in" in their settings to do so.

You can program them to do just about anything: link social accounts; direct traffic to your website; lead to an online tip jar (think Buy Me a Coffee); link your Venmo, PayPal, or CashApp; or send them to a landing page with all of the above.

The trend right now has been creating these in the form of social media icons, but I decided I wanted to help you level up, so I did those AND I created a series based on different types of businesses. These are a little fancier than you're used to seeing!!

I've included the following files:

• Ice cream cones - ice cream shops, snack bars

• Cupcakes - bakeries, catering (think weddings!)

• Burgers - restaurants, cafes

• Nail polish bottle AND a hand holding a polish bottle - nail salons, spas, aestheticians

• Make up Palette - make up artists, make up influencers, cosmetics brands, face painters, salons, spas

• Tooth - dentist, teeth whitening, orthodontist

• Artist's palette - artists, creators, painters, DIY paint nights, paint and sip bars

• Hair stylist shears - hair salon, spa, dog groomer

• Paw print - dog groomer, dog sitter, veterinarian

• Planet - science centers, teachers and educators (think about those Amazon wishlists for their classrooms!!), artists, nerdy businesses (board game bars, arcades, etc.)

• Camera - photographers, videographers, YouTubers, content creators

I've also included some general options for you featuring different shapes, various payment method icons, and "tap"/"tap to pay" text options.

You get all of the above for $25 (plus the silver bundle, bronze bundle, AND access to my courses). If this sounds like a lot, trust me - you're more than getting your money's worth this month. I went a little crazy, but it's absolutely worth it!

This is just the start of what you can offer when approaching B2B sales. I'll get more into this a little later on, but I hope that you found this helpful and I hope you'll utilize these files to their full potential. The only limit is your imagination, and you can absolutely knock it out of the park with these.

If you want to watch the full overview, here's my thorough explanation of this month's offerings.